Visual Content Guidlines
Product Lifestyle Photos
These images could be used as product photos on product details pages, like this, as well as for social posts, emails, or other marketing channels where we need a high-quality lifestyle product photo. It should be clear that the product is the main focus of the photo. Needs to show the product in use.
Requirements
- Image Resolution: 300DPI
- Minimum Dimensions: 1500 x 1500 Pixels
Lifestyle Content with Product Integration
The boating/fishing lifestyle should be the focus of these photos, and the products secondary. These photos should have an artistic quality and be more visually pleasing than specifically advertising-focused.
Requirements
- Image Resolution: 300DPI
- Minimum Dimensions: 1900 x 1900 Pixels
Before & After Images
Our before and after photos receive some of the highest levels of user engagement. Being able to demonstrate how much our products can improve the customer's boat or boating experience is a pillar of our marketing. These images should be taken from as similar of orientation/ angle/ lighting as possible. It is important that they clearly show the area the product is installed and what that area looked like both before and after the installation.
Requirements
- Image Resolution: 300DPI
- Minimum Dimensions: 1500 x 1500 Pixels
Short Project/Installation Videos
Provide a video that gives a rundown of the installation/setup process of a given product. These do not have to show the complete process from beginning to end but rather the key or crucial steps in the installation process.
Requirements
- Video Resolution: 1080p
- Time Requirement: 15-60 Seconds
- Orientation: Vertical
@jujnmitch Quick table refresh! Much smaller and modern ☺️ do you like it?! #fyp #foryoupage #bahamas #travel #boatlife #vanlife #tameimpala #table #upgrade #diy ♬ Borderline - Tame Impala
Product Features/Review Video
These videos should give an honest review of the product. They should reference why you decided it was important for your boat, what you like about it, and maybe what improvements could be made. Ideally filmed out in the field or in your boat/garage/shop.
Requirements
- Video Resolution: 1080p
- Time Requirement: 30 Seconds - 3 Minutes
@dude.lets.fish Easy and must have Jon boat upgrade‼️ #dudeletsfish #jonboat #trollingmotor #upgrades #easy #purple #jonboatlife #pimpinainteasy @tackle.warehouse ♬ Boilermaker - Royal Blood
Entire Project/Installation Videos
Film a video that shows the entire project process, from measuring and ordering all the way to the installed functioning product. These videos should go over the preparation, tools, and all other relevant details of the project.
Requirements
- Video Resolution: 1080p
- Time Requirement: 3-15 Minutes
- Orientation: Horizontal